Did you ever wonder where the RED HORSE logo really came from?

Not the rumors — the real story.

Turns out the guy who designed Chargin’ Charlie was 20 years old, in Vietnam, a Dirtboy, and yes … he drew the first version with crayons in a hooch during the war.

Jason Nieves (RHPBA Board of Directors) tracked down the full origin story and put it into a PDF for the Association — the Airman, Mr. Bill Ackley, the moment, and how that sketch became the identity we still wear, paint, and argue over today.

When did you first encounter Chargin’ Charlie?

RH Logo History